Privacy Policy

Last updated: March 8, 2026

Bibbly ("we," "us") is a baby name recommendation tool. This policy explains what data we collect, why, and what we do with it.

What we collect

• Email address - when you sign up, join the waitlist, or log in via magic link.
• Name comparison votes - which names you prefer in pairwise comparisons. This is the core product data that lets Bibbly learn your taste.
• Couple session data - if you use couple mode, we link two accounts to a shared session to compute joint rankings.

We do not collect your real name, phone number, due date, or any health information. We do not use tracking pixels, third-party analytics, or advertising cookies.

How we use your data

• Email: To send you a login link, and (only if you opted in via the waitlist) a one-time launch notification. That's it.
• Votes: To compute your preference model and generate name recommendations. Your votes are private to you (and your partner in couple mode).

What we do NOT do

• We do not sell, rent, or share your data with third parties.
• We do not serve ads or share data with advertisers.
• We do not use your data to train AI models outside of your personal preference model.
• We do not track you across other websites.

Where your data lives

Your data is stored in a PostgreSQL database on AWS (US East region), encrypted at rest. Email is sent via Amazon SES.

Data retention

• Account data: Kept as long as your account exists.
• Waitlist emails: Kept until launch notification is sent, then deleted unless you create an account.
• Magic link tokens: Expire after 15 minutes and are not reusable.

Your rights

You can request deletion of all your data at any time by emailing privacy@bibbly.ai. We will delete your account, votes, and preference data within 7 days.

If you're on the waitlist only, you can unsubscribe via the link in any email we send, or email us directly.

Cookies

Bibbly uses a single authentication token stored in your browser's localStorage. We do not use cookies for tracking, analytics, or advertising.

Children

Bibbly is for expectant parents choosing a name. It is not directed at children under 13 and we do not knowingly collect data from minors.

Changes

If we change this policy in a meaningful way, we'll notify you by email before the changes take effect.

Contact

Questions? Email privacy@bibbly.ai.